Colors in Fashion Trends for 2013

Emerald is Color of the Year from Pantone guide.

January 9, 2013
Source: Getty Images

Pantone's Color of the Year for 2013 - Emerald.

If you're a "jewel tone" fan, you'll be very happy with 2013's Color of the Year from Pantone, the global authority on color and provider of professional color standards for the design industries - PANTONE® 17-5641 Emerald, a lively, radiant, lush green. The Pantone guide influences colors in fashion and beauty, and it's evident in fashion trends for 2013.

According to Pantone, Emerald, a vivid verdant green, "enhances our sense of well-being by inspiring insight, as well as promoting balance and harmony."

"The most abundant hue in nature, the human eye sees more green than any other color in the spectrum," says Leatrice Eiseman, executive director of the Pantone Color Institute. "As it has throughout history, multifaceted Emerald continues to sparkle and fascinate. Symbolically, Emerald brings a sense of clarity, renewal and rejuvenation, which is so important in today's complex world. This powerful and universally-appealing tone translates easily to both fashion and home interiors."

Emerald for Fashion

The prevalence of green has been steadily rising for several seasons now, especially in the fashion and couture markets, and even on the Red Carpet. Appropriate for every occasion, Emerald's classic elegance makes for striking and irresistible women's formal, everyday wear and accessories.

Fashion designers featured in the PANTONE Fashion Color Report Spring 2013, including Tracy Reese, Nanette Lepore, Barbara Tfank, NAHM and Marimekko, are incorporating Emerald into their spring collections.

Emerald for Beauty

"Equally harmonious on the cosmetic color wheel, Emerald dramatizes all eye colors as it beautifully enhances green eyes, is compatible to blue eyes, emphasizes the green undertone in hazel eyes and intensifies brown eyes to make them appear deeper. Emerald is also a perfect complement to peaches, pinks, roses, ruby reds and aubergines – offering a variety of lipstick and blush options. For those who want to sparkle and stand out, Emerald is the perfect punctuation point in nail color because of its complementary nature," says Eiseman.

The Selection Process

The Color of the Year selection is a very thoughtful process. To arrive at the selection, Pantone combs the world looking for color influences. This can include the entertainment industry and films that are in production, traveling art collections, colors in fashion, hot new artists, popular travel destinations and other socio-economic conditions. Influences may also stem from technology, availability of new textures and effects that impact color, and even upcoming sports events that capture worldwide attention.

For more than a decade, Pantone's Color of the Year has influenced product development and purchasing decisions in multiple industries.

Past Colors of the Year

Past colors include:

  • PANTONE 17-1463 Tangerine Tango (2012)
  • PANTONE 18-2120 Honeysuckle (2011)
  • PANTONE 15-5519 Turquoise (2010)
  • PANTONE 14-0848 Mimosa (2009)
  • PANTONE 18-3943 Blue Iris (2008)
  • PANTONE 19-1557 Chili Pepper (2007)
  • PANTONE 13-1106 Sand Dollar (2006)
  • PANTONE 15-5217 Blue Turquoise (2005)
  • PANTONE 17-1456 Tigerlily (2004)
  • PANTONE 14-4811 Aqua Sky (2003)
  • PANTONE 19-1664 True Red (2002)
  • PANTONE 17-2031 Fuchsia Rose (2001)
  • PANTONE 15-4020 Cerulean (2000)

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