Forever 49! A Midlifer's Fantasy Fashion Line

If 49 is the new 29, shouldn't there be a clothing line to reflect that?

January 18, 2013
Lisa Kudrow & Vanessa Williams -- Forever 49?Source: Alexandra Wyman/Getty; Jason LaVeris/FilmMagic

Lisa Kudrow and Vanessa Williams in dressed down and dressed up 49-year-old style. Would that work for you?

Men have fantasy football teams and fantasy baseball teams, why shouldn't we have fantasy fashion lines?

Right on the heels of my article on having my own makeup line* (and yes, the pun is intended), I saw writer/singer/SGS friend Hollye Dexter's headline on iPinion: Forever Forty-Nine

We've written about Hollye Dexter before, when she was going though an "awkward phase" regarding the clothes in her closet. I just thought that was such a brilliant, and apropos, and positive way to frame it.

Her Forever Forty-Nine line sprang to her imagination during a dismal shopping expedition with her son where the store windows reflected everything she couldn't or didn't want to wear. And she had the realization I've been stressing for years — it's not new if you wore it before. And it's not fun. And it's usually not right for you anyway. We've heard this lament before with shoe shopping!

But she also discovered for herself a variation on the admonition of What Not to Wear's Clinton Kelly:

I can't live my entire life in yoga pants and T-shirts."

So what would she wear? Or, perhaps more importantly, what would be in her personal designer 49 line? Well,

Everything in the store will be made from Spanx. Everything. Bathing suits, coats, even shoes. I will carry the REAL miracle bra, which will gather the odd estrogen-laced fat from your armpits and put it back where it belongs… Voila- you just gained a cup size! You're welcome."

You must read her unique take on jeans, including a muffin-top eliminator. But there's more:

...I'll feature turtlenecks which push the fat under your chin up into your cheekbones. Or your lips. Yes ladies, there will be two choices."

Sounds good to me!

Of course, I have my own fantasy fashion line, called EraWear, but more on that later. Hollye Dexter's designer line sounds infinitely more wearable for the magic it works on your body.

And since 49 is the new 29, shouldn't there be a fashion line to reflect that? Hollye Dexter thinks so, and she makes a very convincing case for it — especially her tag line — all with some much-needed laughter. Take that and shop with it.

More fashion musings:

Share Your Thoughts
For your protection, ensure that no personally identifiable information (like full name or email address) is submitted in your comment.

Your Privacy
Trust is a cornerstone of our corporate mission, and the success of our business depends on it. P&G is committed to maintaining your trust by protecting personal information we collect about you, our consumers.
Anonymous | Jan 18, 2013
I can get on board with that — the all Spanx all the time especially. Let me know when it comes out!
follow us
Subscribe to Newsletters
X
About Life Goes Strong Contributors
Newsletter Sign Up Friends
Newsletter Unsubscribe Contact Us
Mobile App Sitemap