What's In My Makeup Bag

(Or why I like drugstore finds)

woman applying mascaraSource: Getty Images

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A publicist just sent me a story about a "revolutionary" new skincare product that had gold or platinum or maybe it was plutonium in it. I'm not really sure. But one thing I can assure you is that I'm not interested in trying it.

When it comes to skincare and makeup, I am the anti-snob. I've tried most all of it, and keep coming back to the basics. Not that I don't indulge occasionally, but at this age I'm much more motivated by results than expensive labels or exotic ingredients.

Here are some of my favorite bargain basics:

  • Mascara. Pricier mascaras are in my drawer, but the one I use every day is Maybelline's Colossal Volum' Express mascara. It gives me really thick long lashes – without clumps – and is priced at around $8.
  • Face cleaner. I like Walmart's Equate daily regenerating cleanser that costs less than $10. It's nice and creamy and touts amino-peptide complex oxygenated derma-beads (which sounds really impressive and I have no idea what that is, but it works.)
  • Astringent. After trying dozens of formulas, I went back to what my grandmother used: witch hazel. It's available for mere dollars at every drugstore and it does the trick on my oily skin.
  • Day cream. I'm an Oil of Olay loyalist when it comes to a lightweight cream for daytime. I've used it forever, although I've tried some very pricey brands, and keep coming back to this classic formula.
  • Night cream. I'm somewhat of a fanatic when it comes to rich creams at night, and after blowing a bundle on different formulas, I've settled on Equate (again, a Walmart brand) Regenerating Micro-Remodeling Cream. It's amazing, at less than $20.
  • Eyeshadow. I'm crazy for Sonja Kashuk's makeup line for Target. It's sheer, shimmery, has great up-to-the-minute colors and extremely well-priced. The Leading Lady eyeshadow duo is about as perfect a neutral pair as you'll ever find for $7 and the quad set of Showstoppers has the best glitter for less than $13.
What's your favorite skincare or makeup find under $20? Share it with us!

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Anonymous | Aug 29, 2010

i really dont know how to use the 3or2 eyeshowder that comes together?

Sherriem | Aug 27, 2010
I agree! With the exception of Lancome's amazing lipliners I've been happy with many drugstore staples like Nivea cream. Revlon's Winerose lipstick will hopefully never be discontinued. The name belies it's true tawny color—perfectly neutral with all wardrobe colors and with most complexions. Sherrie (www.sherriemathieson.com)
Anonymous | Aug 25, 2010
Noxema!

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